Friday, August 16, 2019

Feed A Teacher For A Year

I get plenty of pitches--news releases from folks who want to help me come up with some content (and who frequently have never actually read what I write) and mostly I ignore them, but this one caught my attention because it involves free food for a teacher for a year.

The company involved is Sun Basket, which touts itself as "the leading healthy eating service"-- another one of those outfits where you sign up and a box full of ingredients shows up on your doorstep, just waiting for you to chef it into some delicious shape. Sun Basket seems to put a lot of emphasis on healthy lifestyle, organic, best choicey ingredients, and features a variety of 11 different subscriptions, from the dubious (Paleo) to the responsible (Pescatarian, Carb-Conscious). The company was founded in 2014 by Adam Zbar, one of those entrepreneurial types who started at McKinsey, and Justine Kelly whose name I gather might mean something to you if you are a foodie (or foodie-adjacent). Did I mention the company is based in San Francisco?

The contest is called Treat Your Teacher, and it's simple. You nominate a teacher living in the US (except for AK, HI, and parts of MT, NM, and ND-- don't complain to me-- I didn't make the rules), explain why they're awesome. Ten of the nominees will win a Sun Basket account that will cover three meals a week for the whole school year.

The basic procedure:

Nominations opened on August 15, 2019, and close on September 5, 2019

Nominations to include:
Teacher's name, grade or subject taught, city, state, school
Must teach grade K-12
250 words or less on why your teacher is exceptional

You can email or share on Instagram or Facebook using #treatyourteacher and @sunbasket, and must include the teacher's name and school, the grade/subject they teach, and a short blurb on what makes them exceptional.

Winners will be announced September 14, 2019, on social media and will be contacted via email.

You can also get the info at the contest website.

Yes, you'll be helping this company up its social media profile, and I've only done a cursory check to see if they're involved in any unpleasant causes, and they don't seem to be. Also part of their pitch is that they're backed "by top-tier venture capitalists, which-- eww." But still.

A campaign built around showing support for teachers throughout the US. Fancy free food for a teacher you love for a school year.I don't see down side here, other than when all of you enter, it will make the competition stiffer for the entry I'm writing for my wife.

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